About « Cumberland Advertising
Promoting Preferred Businesses Serving Cumberland County, TN
Call Irene: 931-338-0751



About Cumberland Advertising

(the advertising arm of Business Cumberland)

We are an advertising company that promotes “preferred” businesses that serve Cumberland county, TN, including Fairfield Glade, Crossville, Lake Tansi, and surrounding areas. In our 6th year of operation, we offer several marketing tools to help you reach your target market.

Together, we have over 50 years of experience in sales, marketing, business, education and project management. We are committed to promoting quality businesses serving our local community. Having moved here from Michigan in 2007, we searched for quality businesses to use, and unfortunately made some bad choices and lost money. Thus our commitment to “vet” our clients, who need to have testimonials of satisfied customers before they can advertise with us.

Who We Are

Founder and Owner, President—Irene Blackburn
Irene has recently (November 2015) been nominated for the Woman-owned Small Business of the Year Award by the Tennessee Small Business Development Center (Cookeville office). She founded this business in 2010 and has grown the business along with her business partner and husband, Steve, adding more marketing options over time.

She retired from Michigan Public Schools as an Elementary School Principal with Dearborn Public Schools. After moving to Tennessee in 2007, she worked as an education consultant for 2.5 years, supporting at-risk schools in Nashville, McMinnville and Knoxville before starting this business.

Community involvement includes:
Board member of the Cumberland County Imagination Library (2015 to present). Prior to this Irene was on the Advisory committee for one year
Marketing Directory for the Upper Cumberland Women’s Club (November 2015 to present)
Sponsor of the Poet’s Invitational Golf Tournament (2014 to present)
Member of the Fairfield Glade Ladies Club (2013 to present), and sponsor in 2014-15.
Publications representative for the Fairfield Glade Hemlock Tree HWA Project (2014-2015)
past President of the Crossville Chapter of (BNI) Business Network International (2011-12)

_DSC7577.Steve by DB.for publicationsVice-President, Co-owner–Steve Blackburn, is the Vice-President in charge of marketing. He is a member of the Crossville BNI chapter. He enjoys real estate development and investments, and comes from a career in the auto Industry, sales and marketing. Golf and his dog, Lexi, are his pastimes, and he enjoys living healthy and spiritually.


-I have been a client of Business Cumberland for the past 5 years. Through the extreme dedication of Irene Blackburn’s marketing skills, Caring Touch Therapeutic Massage has grown from one therapist with a few clients to five therapists and over 1,000 clients! I found that the Business Expos were instrumental in making our presence known in the community and providing a valuable opportunity for us to develop a referral-based practice. Thank you Irene and Business Cumberland for all that you have done for Caring Touch Therapeutic Massage! Deb Birdsall, LMT

-We have enjoyed working with Irene with the Fairfield Glade Resource Directory. We have earned several wonderful customers from the referrals we have gotten from FGRD as well as the Fairfield Glade Home Show’s that we have participated in. We will continue to advertise with them because of the great job that they do. Tessi Gilmer, Crossville Heating and Cooling

-Irene, Thanks for all you do for the community with your business and support to the Southern Stars.  Dwight Wages, President and Founder of the Southern Stars Symphonic Brass.

– Here is a video testimonial from Dr. RJ Crawford with Crossville Familty ChiropracticVideo Testimonial Snapshot from RJ